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World-class Talent Onboarding

My 6-Step Talent Onboarding Process
March, 3rd 2024
You can increase the length of time your talent stays with you by 256% if you onboard them correctly
If you don't master team member onboarding, you’ll create a churn factory that will destroy your company
Preface:
Team member onboarding has two distinct parts:
Technical onboarding
Emotional onboarding
In order for us to increase the length of our employee's stay at our company, we must master both
First, let's define terms:
Technical onboarding: This is the process where we onboard talent smoothly and in an organized manner. Each step of the process is either automated or executed well by the individual owning this step.
Emotional onboarding: How a company engages and onboards its employees on an unconscious level. Unconsciously, employees form beliefs and connections with a company during the onboarding process. Effective emotional onboarding results in the employee feeling they are in the right place, feeling they have a lot of confidence in their employer, and feeling a deep level of excitement for the opportunities ahead.
Now, let’s dive in
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1 Onboarding begins during sourcing
The first impressions of your company begin while your prospective candidates are applying
The overwhelming majority of marketplace candidates wait many days to hear back from prospective employers
Our goal with all of our new hires is to maximize the length of time they work for our company
The sourcing & interviewing process is the first interaction our candidates have with our business, meaning, this is where they begin to form beliefs and opinions about a potential employer
How to crush this phase:
A- Respond quickly
At 8F, we have a team member who is responsible for screening job applicants daily
All applicants must get a response within 24 hours of their application to 8F
This shows we have a good process which primes our potential hires to believe the entire company does
All of my team members have checklists of items they must complete daily
These checklists are submitted each day
We have a line item on our sourcing admin to ensure she is clearing the LinkedIn candidate pool
2 Pre-onboarding, Technical Set Up
1 Pre-Day One Technical Set Up
In a virtual world, we can have our talent get set up on everything they need before starting on day one
Sending out an onboarding email 1 week before or a physical package that includes all the info prior to day one is a best practice
This email/package should include 3 things
Welcome Message
Technical Set Up
Schedule
Swag
1 on 1 Prep
A-Welcome Message
A welcome message is a simple way to bring in a personal touch and elicit confidence in the new hire
Welcome messages can differ per company, but here are some things to consider including:
Introduction of self
What to expect on day one
How to be successful on day one
What to complete prior to day one
Here is an example template below
We want the specific calendar sent to them
B- Technical Set Up
Having a simple checklist sent to them prior to day one continues to show talent they are joining a strong company
Here is an example document of what this can include:
C- Schedule
Providing a schedule for day one, week 1 (and sometimes beyond) is an easy way to reduce stress & anxiety for our new hire
Remember, if we effectively onboard this person, they will stay a lot longer with us
Part of that is reducing their anxiety
Here is an example new hire onboarding schedule
D- Swag
There are two options for this
If we are sending an email to onboard the employee, we will want to include an option to fill out a form to receive company swag
If we are sending them an onboarding package, sending them the swag is a great way to elicit an emotional tie & pride in the company
When I joined Hampton (an entrepreneur community), I received the below package of swag which created a deeper level of connection to the organization
Here is a resource you can use for day-one swag:
E- 1 on 1 Prep
The first 1 on 1 meeting between an employee and their manager is a pivotal meeting
When done well, it can set up a long-term professional relationship
Having the employee set aside time before onboarding to complete a form and giving their manager a bunch of information on them helps set up a deeper & more effective relationship
Here are questions to include:
What should I know about you?
Why did you take this job?
Short/long-term personal goals
Short/long-term professional goals
Long-term income goals
Please complete this assessment and share the results with me
Important note:
The assessment shared above is the 5 Love Language assessment
Many people know the 5 love languages in relation to personal intimate relationships
On a professional level, knowing this about your employee is a way to unlock a deeper level of loyalty and performance
If we are able to manage employees and appreciate them in a way that makes them feel valued, we'll unlock a different level of emotional connection
The 5 love languages:
Words of affirmation
Physical touch
Act of service
Quality time
Gifts
Knowing which love language a team member leans towards will change the behavior of their manager when done well
Killer Content (My favorite pieces of content from last week):
Podcast Ultimate: How Thibault Louis-Lucas Built & Sold TweetHunter for $10,000,000
3 New Hire Orientation
A- Day 1 Warm Welcome
Having a warm welcome on the first day for a new employee is very important
When done well, this primes the employee to associate positive emotions with your business
Remember, an employee who is positively onboarded increases their time at your company by 256%
If you are onboarding your employee virtually:
Have the start of their day be a welcome meeting
In that meeting, having the first moments feel good for the employee will help us build momentum
Here are 3 options to succeed here:
Prepare an icebreaker for the initial conversation
Bring on many employees to welcome the team member
Have an authentic welcome video from the CEO (even if that's you)
Here is a good example of one from True Car
B - New Hire Orientation Meeting
For virtual companies, having the NHO meeting oftentimes will be in that first onboarding meeting
To kick off effectively, here are the important things to include
B1- Mission, vision, purpose
As humans, we make decisions first emotionally and then back them up logically
Kicking off your NHO meeting with a video from the founder sharing the company's MVP (mission, vision, purpose) is an easy way to get immediate buy-in from your new employee and capitalize on day-one excitement
Here is the 8F Example for our current MVP
It’s important to note these don’t have to be epic productions
Just a heartfelt message from the founder
Creating a prompt for the manager to ask questions after allows for open discussion and for the employees to express their opinions and emotions
B2-Why we do what we do & why it matters
The company MVP is both its core and where it is heading
The why behind what we do creates a tie between the employee and the customer
At Amazon, the mission of the business was to be the world's most customer-centric company
The why behind it was to create the best experience for its customers
Every month I was exposed to great stories from Amazon
Here is an example from Salesforce
B3-About the company
This one is pretty self-explanatory
Your new hires benefit from learning about the business, its origin story, and why the company is where it's at
Your company story becomes their story
Another simple item to include in your NHO meeting
B4-Scheduling & Expectations
After the initial rounds of videos are done, there are a few items to get your employee off on the right foot for onboarding:
Icebreakers
If you haven't already, this could be a good time to do an icebreaker exercise with your employee
This matters because it enables your new hires, on an unconscious level, to feel safety
Daniel Coyle, the writer of The Culture Code, discovered in his research that safety is the first thing that must be accomplished to have a high-performing organization
Here are some icebreaker ideas
Schedule review & tour
Doing a walk-through with your new hires on where they need to go (physically or virtually) allows your employees to feel comfortable on their first day
Walking them through their first day schedule enables them to move through their first day in their new job with ease and less stress
C- Initial 1 on 1
A one-on-one can be defined as a meeting between a manager and an employee
The first 1 on 1 meeting is a great opportunity to begin the relationship on the right foot
Whether you’re consuming this for yourself, or your management team, follow this 1 on 1 structure to have an effective first meeting
Introductions
Intention for meeting
Get to know one another
Red light, green light
Expectations for onboarding
Review of pre-form answers
C1- Introductions (5-10 Minutes)
This one is obvious, but if you or your management staff do not know how to get into rapport, the purpose of introductions is to initiate rapport.
C-2 Intention for meeting (1 Minute)
I credit Oprah for this one
All meetings, in my opinion, should start with an intention.
“The purpose of this meeting is to ABC. Here is our agenda for the meeting (show a visual).”
Doing this grounds both parties in the meeting on the same page.
Here is an example from a first 1 on 1 meeting template:
C3-Get to know one another
Management should lead off this section of the meeting
Here is a simple prompt for both parties in the meeting:
Share one thing:
About yourself personally
About yourself professionally
You enjoy doing on the weekends
You’re currently interested in personally
C4-Red light, green light (5-10 minutes)
One of the most important components of your initial 1 on 1 meeting is learning how to best manage your employee
The red light green light exercise is a simple way of accomplishing this
Pose two questions to your employee
Based on previous work/professional experiences, please share with me things you didn’t like about the company/managers you’ve worked with (red light)
Please share the things you have enjoyed about previous jobs and managers, what do you want me to know so I ensure you see a lot of that in this role (green light)
Here is a video explaining how I run the red light green light exercise
C5-Expectations for onboarding
One of the biggest mistakes employers across the world make is setting improper expectations
Expectations presented in this 1 on 1 meeting should be written down on a document and presented prior to the meeting
These expectations should be very black and white.
30,60 & 90 day expectations should be presented to the employee to determine where they should be
Onboarding typically takes 3-6 months for a given role
If onboarding takes up to 6 months, I would recommend making a 6-month benchmark on where you would like this employee to be
When reviewing expectations with the employee, have them review the document and give them the opportunity to express their thoughts
C6-Review of pre-form answers (10-30 minutes)
Prior to being onboarded, team members should have filled out a series of questions about their personal & professional goals
These goals should be logged inside a team member management systems
If you do not have this already set up, you can start by using a folder and putting Google Docs into that folder
In this section of the meeting, the manager and the employee should have an open discussion on the answers revealed
Management should use this part of their meeting to learn what motivates the employee
For my managers, I set the explicit intention that it is their job to help their employees accomplish their goals
I would strongly recommend mentioning that at the start of this section
“Before we dive into the answers you shared from your onboarding form, I want to let you know that at XYZ company, one of the key functions of management is to help employees accomplish their goals. It's something we track across the management team and take very seriously. So, just know I am here to be an advocate and a champion of your personal and professional goal.”
From here, management and the employee should have an open discussion with management taking extensive notes
Everything revealed in this section is a blueprint on how to maximize the potential of this employee
Here is a deeper breakdown of how to execute this step
C7- Email Post & Scheduling 1 on 1
After the initial 1 on 1, management should send an email scheduling the 1 on 1 meetings on an ongoing basis
Below is a template that you can use for your email:
Hi [Name],
I wanted to let you know that I’ll be scheduling recurring one-on-one meetings with everyone on the team. We’ll spend this time discussing priorities, sharing feedback, working on career development, and answering any questions you might not be able to ask me during the week.
These one-on-one meetings are your time with me, which means that your talking points will be the primary focus of the meeting.
I’ll share the agenda for our first one-on-one meeting with you soon so you can prepare your answers in advance.
Please let me know if you have any questions.
[Name]
4 Training
Training is WILDLY poorly executed by nearly every company
We DO NOT want team members to shadow team members if we don't have to
4A- Training Library
In order to avoid this, we must build massive training libraries
This works for nearly every role and function
Moving forward, starting now, record everything:
Sales→ Record all sales calls
Account management→ Record all client calls
Fulfillment→ Have A+ team members record themselves completing the work and explaining the how and why
During the initial days of onboarding, there should be several hours dedicated to watching the best in the business complete the job task
As a benchmark, a new sales professional should consume, at minimum, 40-50 sales calls in this section
Here is your action to begin building this:
Build a training library for every major function
Have A+ staff record everything they do
Log all training videos into the LMS
Transcribe the relevant FAQs
IMPORTANT: Transcribe the relevant FAQs
Transcribing common FAQs is critical
For 8F, I sent over 50 sales calls to a transcriber I hired off of UpWork before onboarding a new sales rep
This sales rep was directed to consume all my sales content and then review the FAQ document
Providing the FAQ document, for prospect & client-facing roles, is like giving all the answers to the test they’re going to be assigned
4B- Working Sessions
One of the best things we can do with a new employee is to schedule working sessions with them
In the first month or so the manager and the new employee should have recurring meetings, either daily or multiple times a week, where the manager helps complete the work with the new employee, works with the employee, or reviews the work of the employee
This is the fastest way to ramp up from a training perspective
5 Wrapping up Onboarding
Onboarding can be considered finished with the completion of a 1 on 1 meeting on the 30, 60, or 90 day meeting
The intention of these meetings is to establish if the employee is on track or off track
Here is a simple meeting agenda you can follow to execute this
Check-in, get into rapport
Progress update
Have the employee share if they are on track or off track
The manager will provide feedback on the employee's self-assessment
Referencing the specific 30-60-90 day goals is the most effective way to provide unbiased feedback here
Assign actions for the employee to focus on post-meeting
Ensure the actions are focused on inputs, things the employee can control and easily execute on
Check-in on personal progress for their personal development goals (yes, we start this as soon as the 30-day meeting)
Check-in on employees' overall experience for onboarding
This is a great time to get candid feedback to improve the process or provide feedback to the team that owns the onboarding process
Wrap meeting, thank them for their time
6 Next steps
I understand that this is A LOT
Candidly, this can take several months to build out alongside everything else you have to do while running your business
If you want help building this out for your company, reach out and we’ll set up a consultation to help identify how you can build an epic operation that creates great employees and big profits as a result
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Stay Happy
Stay Hungry,
Jordan Ross
CEO & Founder @ 8 Figure Agency
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