🤨 Why I turned down 300k/year to grow my business

Last week, my bookkeeping firm told a portfolio owner of 10 companies we couldn’t work with him…

Resulting in us passing up $10k-$25k MRR.

Why?

Saying “no” to this account will ultimately make us more money in the long run.

The Context…

This founder wanted to work with my bookkeeping service, and my COO said we could take him, so he paid us to run an initial audit.

But we quickly realized that working with this guy’s companies would require a TON of new workflows, trainings, and SOPs.

This made us seriously question whether working together was a good idea.

The founder then said if we did a good job auditing his first company, he’d pass us more bookkeeping work for the rest of his companies…

Which would have made us over $300k per year.

But in the end, we decided not to work together…

Here’s why, and what you can take away from this case study…

Complexity

The biggest obstacle to scaling past low-7 figures a year is complexity.

As your business grows, you add more layers of complexity. More…

• People

• Processes 

• Softwares 

• Decisions 

• Clients 

• Meetings 

• Messages 

The list goes on forever. 

By simplifying what you do and who you do it for, you move closer to a company that can earn beyond $5M/year.

Instead of signing this client and shooting myself in the foot by taking on more work than we can handle…

We referred him to a founder that will pay us a commission AND advise us on how we can better scale this business.

Essentially, we’re getting paid to have an advisor – turning the model of growth completely on its head.

There are many ways to build leverage in your business…

But if you take just one lesson from today’s newsletter…

It’s that one of the best ways to gain leverage is to refer potential clients to businesses better suited for them.

Could Saying "No" Lead to Greater Success for You?

Turning down $300k in annual revenue might sound crazy.

But when we factored in the additional time it would take to work together, it just didn’t make sense.

You see, as your agency grows, complexity becomes your biggest enemy.

More clients, more processes, more headaches. It's a recipe for burnout and stagnation.

But there's another way.

At 8 Figure Agency, we've cracked the code to scaling while minimizing chaos.

Imagine an agency where:

• You only work with your ideal clients

• Your processes run like a well-oiled machine

• Your team operates with clarity and purpose

• Your revenue grows, but your stress doesn't

For years, we’ve helped hundreds of clients achieve those outcomes…

So, here's my challenge to you:

Take a hard look at your agency.

Are you chasing every dollar…

Or building a sustainable, scalable business?

It’s one of the toughest challenges as a business owner…

But it’s a challenge we can help you rise above.

If you'd like to see how to scale your agency to its full potential, let’s talk:

👉 Book a call with our team here 👈

In just 30 minutes, we'll identify your biggest complexity roadblocks and map out a plan to overcome them…

To help set you on the path to your most successful year in business yet.