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š± The ugly truth about selling your business
Thereās a better way to plan your business exit...

Selling your business can ruin your life.
Iāve met dozens of founders that regretted sellingā¦
And in my experience, thereās a different, superior choice, which most founders havenāt even considered.
If youāve thought about selling, you need to read this.
The Context
Last week I was sitting down with a friend who said he wished he never sold his agency.
His company was profiting nearly $1M per yearā¦
He had largely removed himself from operationsā¦
And life was good.
At the peak of his agency profit, he sold for a nice multi million dollar exit.
But now, heās:
Struggling to figure out what to do next (itās been 2 years since he sold)
Already went through the cash that was available for him to test different ideas
Heās back at square one, and wishing he wasnāt
Key Reasons Founders Sell
When it comes to founders selling, there are several common reasons that consistently show up.
(You may even fall into one of them yourself):
Founder wants to sell because business is too stressful, theyāre burnt out, or donāt enjoy it anymore (this was my friendās situation)
Founder wants to have the ego moment of saying they sold
Founder wants to exit to do something new
Now, hereās the crazy part about selling most donāt consider:
80% of founders never get their full payout
No matter the reason, if you knew you werenāt going to get your money, would you reconsider?
Founders donāt run the math
If you sold for $5M, do you know how much would be available, post-tax? This isnāt life changing money for most.
You may be able to:
Fund your next business launch
Pay for your kids college
Buy a house
But this money goes away quickly.
Founders forget how long it takes to get a business off the ground.
So let me remind youā¦ itās HARD!
Because of all of these factors, I rarely recommend selling.
Instead, I recommend exiting.
Build your business so it can work without you
Set up a baller CEO to run the ship
Take your monthly dividend
You knowā¦ the 2nd business Warren Buffet acquired was an insurance company.
The cash flow from that enabled him to leverage this one move for the rest of his careerā¦
ā¦We all know how that turned out.
For 98% of founders, exiting and keeping the cash flow is the better route long-term, rather than selling.
Something to think about!
The Exit Myth: Why Selling Might Be Your Biggest Mistake
āI wish I never sold my agency.ā
Iāve heard this a lot more often than you'd think.
The allure of a big payday is tempting, but here's the harsh truth:
80% of founders never get their full payout
That ālife-changingā money? It disappears faster than you'd expect
Starting over is harder than you remember
But what if there was a better way?
At 8 Figure Agency, we're flipping the script on the traditional exit strategy.
Imagine keeping your successful agency, but without the day-to-day grind.
Sound impossible?
Itās not ā weāve seen founders successfully pull it off!
The secret:
Build a self-sustaining business
Install a rockstar CEO
Enjoy the monthly dividends
If youāve thought (or are currently thinking) about selling your businessā¦
We believe thereās a better way.
And weāll help you determine some potential strategies for your business exitā¦
To set you up for maximum success in the future.

Stay happy, stay hungry,

Jordan Ross
CEO & Founder @ 8 Figure Agency
P.S. Feeling stuck on where to focus your energy for maximum growth?
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