I Did This in 3 Minutes With Claude Code

I'm going to tell you something I've never admitted publicly: I've never sent a cold email from any cold email software. Not once. Personally, I mean. My team has. But me? Never touched it.

Last week, we onboarded a new setter. He needed access to our Instantly account to start working.

Here's the thing. I don't really know that software. I've never been the one inside it, and I didn't want to spend an hour figuring out the dashboard just to give him the parameters he needed.

So I grabbed the Instantly API key, added it to my API folder, and asked Claude Code a simple question:

"Using my Instantly API key, can you see the status of my account? What is the status of each inbox, how many emails can we send per day, what are its limits? I just onboarded a new employee that will be working out of the account and need to give him parameters for the software."

In a few minutes, it pulled everything.

Inbox health of every inbox.

Limits per inbox.

It even suggested we increase our daily limit based on the data.

I got a complete operational snapshot of a tool I've never logged into. Think about the implications here.

The Real Bottleneck No One Talks About

The number one force keeping an agency from changing is team resistance.

You roll out a new tool. They resist. You introduce a new process. They keep doing it the old way.

This is why so many agencies stay stuck. Not because the strategy is wrong, or because the tools don't exist–but because getting humans to adopt new workflows is painful.

And the pain compounds every time you add another platform to the stack.

If you’re reading this and thinking, “I want to learn how to actually use Claude Code like that,” we can teach you. I sit one-on-one with an engineer every single week to get better at this, and it's changed my professional life. 

We’re opening up small-group and 1:1 Claude Code training for founders and operators who want to build this skill properly.

If you want help getting started, reply to this email or book a call here →

The Terminal-Native Agency

I believe in the very near future, every agency will be terminal-native.

The place you run Claude Code (or other AI programs) is going to become one of the major environments where your team gets work done.

This will be especially true for strategists.

And when this happens, your team's ability to move with fluidity in and out of tools becomes effortless.

Because once a software tool is configured, as long as there's an API or MCP connection, your team can string together marketing functions across several tools and terminals simultaneously.

If they don't know something, it’s no big deal. They'll get comfortable telling the AI program what they want to accomplish, its parameters, and its context. (They'll have a context file or brain with all company and client context supercharging this.)

This is what removes change management from being an issue.

It's also what enables one team member to easily manage $100K to $300K MRR.

What. A. Time.

As I mentioned above, if you want to learn Claude Code, we want to teach you. We’re opening up small-group and 1:1 Claude Code training for founders and operators who want to build this skill properly. Not surface-level prompts. Real API usage. Real automation. Real terminal-native workflows.

If you want to learn Claude Code the right way, reply to this email or book time with us here →

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