🔑 A keystone habit to build an unstoppable team

Great managers and leaders use one simple, powerful habit to build insane results and culture.

It’s one of Amazon’s biggest secrets, and I’ve seen it work countless times to drive strong buy-in from your team.

Let’s get into it…

The Context

I recently had a baby boy, who’s 4 months at the time of writing this.

Like many babies, he cries daily for different reasons.

During the first month of his life, I started reading an amazing book, The Nurture Revolution, that had a huge impact on my parenting.

One of the most important lessons I learned from this book is that babies are unable to regulate their emotions.

When they enter a stressful state, they rely on their parents to help them co-regulate and go from a state of stress to one of calm and safety.

Learning this completely changed my outlook on how to soothe my baby when he’s crying.

I moved from a typical soothing process to a DEEP level of buy-in and intentionality every time I comfort my son.

Emotionally, it elevated my buy-in during those moments to a completely new level.

Mentally, I’m committed to being as present as possible.

Personally, it unlocked a whole new range of emotions, helping me feel deeply connected to my son when I soothe him.

This all began when I understood 'the why'.

Just as I was during my first month of parenting, many of your employees might be going through the motions of their day without knowing the significance of certain interactions.

Managers may have learned certain coaching, development, or retention techniques…

But they may have forgotten them because 'the why' behind them wasn’t explained.

Strategists, account managers, and backend client-facing team members may be missing critical weekly interactions with clients—interactions that, when done right, leverage psychology to increase LTV.

Elite founders master these skills but often forget to explain ‘the why’ behind the nuanced behaviors.

This simple, but powerful habit can make a huge difference in all areas of your business.

A practical example on how to apply this:

A client that is in rapport with their account manager stays 256% longer than one who isn’t.

When training account managers on rapport and client interactions, share data points like this!

When you teach them how to adjust their body language and tonality, explain how it impacts both the client, their buy-in, and the LTV.

The explanation connects the lesson in the brain to a deeper level of understanding, which leads to better adoption.

So, in the next week of business, take this tip with you.

Bring it into one interaction with talent or clients, being a little more intentional to get better results.

I promise, if you build this into an organizational habit, you’ll see some incredible results.

Harness the 'Why' Effect with 8 Figure Agency

You've just learned about the transformative power of understanding 'the why' behind actions and strategies.

Now, imagine applying this principle to every aspect of your agency's growth.

At 8 Figure Agency, we don't just give you strategies – we help you and your team understand the deep 'why' behind each move.

Here's what that means for your agency:

• Heightened Team Buy-In: Just like how understanding 'the why' transformed my approach to parenting, it can revolutionize your team's commitment to your agency's success.

• Improved Client Retention: Remember that 256% increase in client retention stat? We'll help you implement and truly understand client interaction strategies that drive real results.

• Sustainable Growth: By fostering a culture of intentionality and deep understanding, your agency can achieve consistent, long-term growth.

But here's the catch – implementing this mindset shift isn't always easy.

That's where we come in.

After helping over 800 agencies solve their issues, build high-powered operations, and dramatically increase scale…

I know we can do the same for you.

👉 Schedule a call with my 8FA team today…

And we’ll start a conversation to see how we can help your agency scale to new heights.